Following the sell-out success of the 2006 Cape Town seminar, VISI magazine will host two seminars in Johannesburg and Cape Town in February featuring renowned trend expert Li Edelkoort.

With asymmetrical clothes and a splash of grey in her slicked-back hair, Edelkoort looks like an elegant evangelist. To many in the design world, that's exactly what she is. As a leading lifestyle forecaster, Edelkoort prophesises on what we will be wearing, driving and eating in the future.

More stylish than Faith Popcorn, more esoteric than Martha Stewart, Edelkoort was named one of the world's 25 Most Influential People in fashion by TIME magazine. From her Paris-based company, Trend Union, she shapes the future by advising her clients – Coca Cola, Lacoste, Estée Lauder and Swarovski to mention a few – about how tomorrow's consumers will want to live, dress, drive and eat. Her ability to sense upcoming trends and predict what consumers want to buy several seasons ahead of time, is world-renowned.

"Long ago, she told Nissan that it needed to build a car that was rounder, more family friendly. The result: the Micra, which was voted the European Car of the Year in 1993," says VISI magazine editor Sumien Brink. "She and her team of 20 have dreamed up the name for the Gucci fragrance Rush, designed watches for Swatch and even developed a formula for Sprite. We are extremely fortunate to have someone of Li's calibre in South Africa and this is a unique opportunity to hear and learn from one of the world's leading trend guru.

"Named one of the 30 most Influential People in Design by I-d magazine, Li's focus on the links between, art, fashion, design and consumer culture is integral to future design philosophy," adds Brink.

The presentation will incorporate information on concepts, colours, materials and strategies for fashion, design and interiors. Seminar delegates will also get the opportunity to pose questions during a Q&A session.

When and where
Johannesburg Sandton Convention Centre
Date 16 February
Time 2pm – 5pm

Cape Town Baxter Theatre
Date 19 February
Time 2pm – 5pm

To book your place at the seminar call Ruald Rheeder on 021 417 5151 or e-mail rrheeder@newmediapub.co.za. Tickets cost R650 per person.